Success stories do not always start with big ideas. Many successful ideas that were born from trivial. There is also a large profit, due to adopt and replicate the findings kelihaiannya others. But not least also a success for his courage to risk and creativity in the innovation of something that already exists.
In his book, Emily Ross & Angus Holland tells it quite interesting. He was also sifting through the success stories on the basis of history and trends, thus simplifying the reader to understand. An example is the success stories achieved because the power of the model adaptation. Ross & Holland says Starbucks that evolved from just a shop selling coffee beans, and Coca Cola which may arise after packaged in bottles.
Courage to take risks by creators and innovators also a story in itself. The success of Apple’s one big example. The inventor, Steve Wozniak, was rejected when it took them to Hewlett-Packard (HP). He then handed it to Steve Jobs, who later became his partner. With capital money from selling VW’s Wozniak and Jobs’s HP calculator, they finance the design of Apple’s first time Jobs and Wozniak was 21 years older than five years. Who would have thought that Apple has become a big business in the world.
Meanwhile, many are also a huge success stems from the notion that trivial. Liquid Paper is one such example. This product confusion stems from the inventor, Bette Graham. At that time, a mother who worked as a secretary is often stressful because of her work in typing. Imagine, how he had dizziness when I have to make the results ketikannya neat and clean, while ketikannya often wrong.
One time she accidentally saw a painter was painting. Painters it was not intentionally tarnish his work. To clean it, painters and then overwrite it with white paint stains.
From there, Graham thought to do the same. He tried using white tempera paint, water-based and thin brush to cover ketiknya error. It worked. In 1957 when his friends knew this, Graham began to commercialize, to be able to sell about 100 bottles per month. Remarkably, 15 years later, the company established successfully sells at least five million bottles per year.
No less interesting is a great success due to his ingenuity in adopting the ideas of others. Dietrich Mateschitz example that changes the healthful tonic from Thailand, the red water buffalo aka Krating Daeng, a sweet and bubbly suitable for people of Austria. He then package it more attractive in slim cans, and gave the Red Bull brand. With the claim as a ‘smart drinks’ are able to improve one’s performance, Red Bull reap great success. In 2006, sales reached 3.5 billion U.S. dollars, and is now expected to far exceed that figure.
Success also can occur in someone who has the ability to innovate and do better execution of existing ideas. Michael Dell is one such example. He managed to penetrate the industry that worships innovation without making innovations with his own hands. He began to build a computer assembly in his rented room and sell them at relatively cheap prices by mail. Now, who does not know a Dell computer?
Same steps occur in Sergey Brin and Larry Page. It performs a similar innovation, so that Google was now successfully compete with search engines is much older then, like Yahoo, Alta Vista, and Lycos.
In this book also revealed about the inventor of the less fortunate. Instead it benefits enjoyed by others. One example is Coco Chanel. When perfume is generally made with one type of flower, herb perfume Coco find remarkable: the combination of several types of flowers that later produce Chanel No. 5. But unfortunately, due to the difficulty of capital, Coco thirst teamed up with Pierre Wertheimer family, which have an infrastructure for large-scale manufacture of perfume. The result? Wertheimer family that actually enjoys the wealth, even to her grandchildren now.
One hundred and successful tactics can be an inspiration to the reader, that great success can happen to anyone and in any way. The important thing is persistence and courage in the face of risk.
You must know the product Mac, iPod, and the last iPhone. All three products are very famous brand of the company Apple Inc. In fact, Apple is currently regarded as one of the most influential companies in the world of technology development. So, what exactly is the key to success of Apple in creating technological innovations?
Is a figure of Steve Jobs, the founder of Apple who has a vision far into the future so as to make Apple into a highly respected company until now. However, if you look at the story of Steve, we can actually see how he was a fan of simplicity and beauty. These are the two key basis – in addition to his vision of the future – which makes Apple managed to break the dominance of Microsoftnya Bill Gates.
For those of you who are already familiar with some of Apple’s products, would soon find out just how Apple products are very simple and user friendly. However, although simple, very elegant form. This is what makes Apple’s always had a rabid fan. Sure, it can not be separated from the cold touch of the hands of the founder, Steve Jobs.
Steve Jobs was born on February 24, 1955 from an American mother, Joanne Carole Schieble, and father of Syrian nationality, Abdulfattah “John” Jandali. However, at birth, he soon adopted by the couple Paul and Clara Jobs. Since childhood, Jobs has shown interest in electronic devices. In fact, he once called William Hewlett – Hewlett Packard president – to have some electronic components for a school. It just offered moonlighted during the summer. At Hewlett-Packard Company where he was met with Steve Wozniak, who became his partner founded Apple.
His high IQ makes Steve join the class acceleration. But, he was often suspended because of bad acting – firecrackers blew up off the snake in the classroom. At the age of 17, he enrolled at Reed College, Portland, Oregon. However, he dropped out after one semester. Even so, he still take a calligraphy class at the university. That’s what makes it so loves beauty.
In 1974 he returned to California. He worked at Atari game company with Steve Wozniak. One time, Steve Jobs is interested in computer design Wozniak. He also persuaded Wozniak to set up a computer company. And, since then, exactly 1 April 1976, at usinya 21st, Steve founded Apple Computer. Long story short, a success story soon became part of her life with Apple.
However, when the company was growing, the Apple board to fire Steve precisely because it was considered too ambitious. A dismissal of the company has established. Although time to feel down, because his love of technology, he quickly got up. Steve founded the NeXT Computer. Shortly, he bought Pixar animated film company. Of the two companies that was her name again flying. This contrasts with what happened at Apple. The company was actually on the verge of bankruptcy.
At that moment, Steve returned to Apple, the result of Apple’s acquisition of NeXT. Many people who predicted Steve’s no longer able to lift Apple. Steve responded with a cold. “I believe that one thing that can make me survive is that I love what I do. We must look for what we love. And it is true that our work is our lovers. Our work will fill most of our lives. And the only way to achieve true contentment is to do what we believe, “said Steve.
Steve’s love is what led Apple to return to orbit the elite ranks of the top manufacturers of technology tools. iPod and iPhone is currently the best-selling products on the market. His vision to the front also makes iTunes so successful most successful digital music store in the world. He answered doubts people with real work and brilliant results. Forms beautiful, elegant, simple, yet powerful, became the hallmark of Apple products today.
Our love of what we do will be our path to success. That is evidenced by the figure of Steve Jobs. Even though he was dropped and “expelled” from his own company, his love of technology make it back. This is proof that if we love our jobs with a vengeance, the results achieved would be far more leverage.
